vBusiness Expo - On-boarding new hires with virtual worlds, John Boring, Accelerate John reports on study to gauge barriers and interest in virtual worlds from corporate sector, sneak peek: Top 5 Barriers to Adoption 1. lack of clear ROI is strong #1 2. worry about insufficient resources to build or maintain 3. corporate culture 4. lack of executive support because age 35+ are the deciders and they still see these as video games 5. data security Top 5 Apps they think virtual worlds will enhance/most willing to work with 1. sales training 2. collaboration 3. knowledge management 4. employee engagement 5. stimulating creativity Thinks culture change will be bottom up. at: Clever Zebra 3 (10, 14, 52)